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02 Dec 09
Cadbury looks 'to play the heritage card'
Senior Consultant Read all Martina's posts
Cadbury's is looking to draw on its heritage and ethics to fight off a hostile bid from Kraft. How will we see this in its online corporate communications?
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23 Sep 09
Cadbury versus Kraft - a bite or a snack?
Principal Read all Mark's posts
How a world of chocolate is feeling the heat.
Blogs 1 to 2 of 2
